03. What rule/guidlines does the IMA use for assessing product names?

For assessment of product names, IMA refers to published guideline from EMA, “Guideline on the acceptability of names for human medicinal products processed through the centralised procedure

IMA emphasizes the following:

  • Likeness to approved product names
  • Whether the applied name has bad connotation or is misleading in any way
  • Whether the applied name conveys a promotional message


Last updated: December 17, 2021
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